HelloFresh
Paid Ads Project Management
With love and dedication, HelloFresh went from a small, home-grown project to a meal kit service spanning 18 countries and over 1 billion meals—the biggest in the world.
I played a key role in engagement and growth for HelloFresh brands including Factor, Green Chef and EveryPlate, boosting brand awareness and conversion rates by designing and project managing high performing ad campaigns.
Team
Creative Direction: HelloFresh Creative Team, Catherine Wyatt, Dakyung Lee
Design: Sarah Zoon-Dempe, Katie Medina, Danie Suk, Steve Snygin
Copywriting: HelloFresh Creative Team
Creative Direction: HelloFresh Creative Team, Catherine Wyatt, Dakyung Lee
Design: Sarah Zoon-Dempe, Katie Medina, Danie Suk, Steve Snygin
Copywriting: HelloFresh Creative Team
